Established in 2006, ABAS Expert Committee is composed of well-known industry experts, scholars and professionals at home and abroad, and is an authoritative and influential expert think tank for brand research and evaluation.
Mr. Gong Fangxiong, former Managing Director of JP Morgan Chase Asia Pacific and Chairman of China Investment Bank, is the Chairman, Ms. Wang Hui, former Director of Beijing Municipal People's Government Information Office, is the Executive Chairman, and Mr. Zhou Jun, President of Asia Brand Academy, is the Executive Vice Chairman. Mr. Zhou Jun, President of Asia Brand Academy (ABAS), served as Executive Vice-Chairman. A total of 50 domestic experts and scholars, such as Li Baomin, Kong Jingyuan, Wang Yaxing, Wang Lianzhou, as well as Nigel Coates, President of the Royal Institute of British Architects (RIBA) and a renowned designer, and Emma Brock, an expert in brand strategy and communication and a jury member of the British Superbrands, served as members of ABAS.
The organization compiled the “ABAS Asian Brand Evaluation System”.
